I believe in highly customized campaigns that integrate brand missions and perspectives. By sticking to the overall message of one’s brand, we are effectively demonstrating the true essence of that brand’s identity.
Editors Note: I hope you enjoy reading this as much as I enjoyed writing it. The concept of “Starting with Why” has become my new mantra and allows me to clear my “intellectual window” when things get foggy.
Exceptional service, affordability and a genuinely good product. It’s rare to see this type of combination in today’s market. Most companies are either cutting costs to be competitive in their market or charging ridiculous amounts to stay afloat.
Decision making is one of toughest obstacles many of us experience in life. Whether it’s your next job, dwelling, love or restaurant, all of us are faced with decisions everyday. Some are definitely more important than others and thus, should be treated as such. For those more important decisions, I look to the classic, yet [...]
I truly believe that we have the best intentions for ourselves. Granted, those we trust (family, friends) usually have the best intentions for us as well, it’s important for us to take responsibility for our own intentions.
The word “Hustle” has taken on a number of connotations in the English language. From a popular dance fad in the 70′s to its common association with selling drugs. However, in this post I’ll be using it in the context of another related definition: “to proceed or work rapidly or energetically”. I think this definition [...]
The future is actually here and LinkedIn is probably the #1 site recruiters visit to find potential employees. Many call it the Facebook of professional networking and an asset to any employee, employer, CEO, Founder etc… LinkedIn can honestly be used for anything from recruiting to finding out the hottest trends in your industry. With [...]
Delivering the best product on a consistent basis is what often separates the good from the great. Whether it’s a website design, video or blog post, delivering our best product possible is key in pushing our messages. This is obviously no easy task, but it definitely pays itself off in the end. The elements of [...]
It’s amazing how important time becomes as we get older. A friend once told me, “Time is like Diamonds” and that’s one of the truest statements I’ve ever heard. We often rely on the future for outcomes we don’t see right away. It’s almost like depending on the future to grant us our goals and [...]
In this economy, finding a job we enjoy, pays us well and keeps us at the head of our industry is rare. I’m fortunate enough to be in this position, but I know many others that are struggling “getting paid.” We’ve been taught since day one that in order to make money, we should be [...]
