It’s amazing how important time becomes as we get older. A friend once told me, “Time is like Diamonds” and that’s one of the truest statements I’ve ever heard. We often rely on the future for outcomes we don’t see right away. It’s almost like depending on the future to grant us our goals and [...]
When looking at Social Media Marketing, it is sometimes difficult to identify the major elements that can benefit your company. Some automatically think Twitter and Facebook optimization are the keys to successful marketing tactics, but I look at them more as tools. Social Media Marketing encompasses a wealth of different approaches, strategies, and techniques that [...]
One concept that grabbed my attention yesterday at a breakout session during Gravity Summit was the idea of quality over quantity in Social Media. Often times, we as social media professionals get hung up on the numbers. The amount of followers or fans can often be the metrics of success in Social Media valuations. But [...]
"Rise to the Top"
