Work

CURRENT CLIENTS:
MindJolt: SEO and Social Media

RECENT CLIENTS:
Hyundai: Hyundai Equus “Word of Mouth” Campaign

PREVIOUS
In 2008 I started working for Tsavo/Ovast Media, a highly relevant content publishing network for today’s digital consumers, as well as niche content monetization services to publishers. For the past two years, I’ve been instrumental in the organic growth and strategic partnerships established between Tsavo/Ovast and countless other brands. From Starbucks to HP, I’ve headed social media campaigns aimed at driving targeted consumers towards niche traffic sites and sponsored brand campaigns.

Spotlight Campaigns:

Diesel- “Be Stupid”- Focused on the 2010 Fall Collection of Men’s Jeans targeted towards the 18-34 year-old male demographic. Implemented and executed the social media strategy with the Daymix Network and Diesel’s social networking campaign.

Starbucks/Edelman PR- “DoubleShot Energy” Introduced the retail version of Starbucks Energy Drink to compete against the RedBull, Monster and RockStar Energy Drinks. Featured Starbucks in our weekly social media outreach campaigns, successfully driving hundreds of Twitter followers and Facebook Fans to the online Starbucks brand.

Mazda- Selected as one of the 22 Digital Media correspondents, Mazda invited me to exclusive events, including the 2010 Gravity Summit in Los Angeles, speaking engagement with Seth Godin and the unveiling of their all-new 2011 Mazda 2 at the 2009 Los Angeles Car Show.

Each of these campaigns were brand specific and highlighted a unique product, service or element of the company.